FEATURE OF THE WEEK | 12/19/2008 – 12/26/08

I’m heading up to my mom’s place on Sunday to celebrate the start of Chanukah and will be playing Santa for my grandkids on Christmas. One of the presents I got them was a basketball hoop. Autumn was a star b’ball player in high school and I went to every one of her games. She was the starting center and her point guard, Kim Blodgett, was living with us at the time so we spent a lot of time on basketball.
Khadija took me aside the other day and told me she was going to play basketball once she got to middle school, so I guess it’s time for a hoop! As soon as the snow melts a bit, I’ll go up and install it on their garage. Autumn and I have plans to paint a key and three-point line, too.

All of us at Small Dog Electronics send the very best wishes for the holidays from our family to yours. We know that it is you who pays our wages and we appreciate the loyalty and support that we have been fortunate to enjoy.

Thank you for reading this issue of Kibbles & Bytes!

Your Kibbles & Bytes team,
_Don, Kali & Ed_

_Dear Friends,_

Every year at this time we push our systems and our team to the limits to make sure that we get all of the orders out promptly and maintain our standards for customer satisfaction. This year is no exception, and the great deal on the MacBooks, Chill Pills and iPods combined with our first-ever free shipping promotion has given new meaning to “all hands on deck.” I am pleased to report that despite some absences due to flu and cold, the Small Dog team has really risen to the occasion. It is the team effort that gets the job done and I could not be prouder of our team.

The big news this week is that Apple has announced that this year’s San Francisco Macworld will be their last. They also announced that Phil Schiller will be giving the keynote address at the beginning of the Macworld Expo. This has created a furor of rumors and speculation. I fully understand Apple’s decision to cut back on participation in trade shows, especially this annual gathering. Trade shows are “old” business and enormously expensive for the huge presence Apple has each year at the show. Perhaps more importantly, the timing of the show immediately following the most intense sales period for Apple is not particularly ideal. Their stock tanks if they do not meet or exceed everyone’s expectations for new and innovative products, which sometimes results in premature product announcements (in which they don’t ship immediately), product spec changes (by the time they do ship) and an artificial deadline for product development. When Apple sold most of its product through their resale channel, perhaps a trade show made sense; however, with Apple’s retail presence and web presence, a trade show is no longer necessary to get the word out. It is also clear that Apple can create–almost at will–a media event to announce a new product and get as much (or more) buzz on their own schedule.

It will be disappointing not to have Steve Jobs address the crowd at Macworld. I am sure glad that I didn’t pay the $2000 for a guaranteed seat at the keynote! Naturally, the speculation is that the reason for Steve’s absence is his health but I doubt that is the issue; he is clearly in charge and doing well at Apple. There has been pressure for Apple to address succession plans, and I think that is exactly what Apple is doing by giving some of the other outstanding members of their executive team some high-profile opportunities. Phil Schiller, Tim Cook, Jonathan Ives and others are superstars in their own right and I think it is a smart plan to move Apple from being the “cult of Steve” to the “cult of Apple.” I do not think that the change in keynote presenter necessarily means that there will be fewer or different products introduced. I just think that Apple is working on their schedule and has learned from past mistakes regarding premature product releases.

I don’t know what I will do with my first week of January after next year, and I’ll certainly miss the opportunity to hob-knob with vendors and Apple folks at meetings and parties. The social nature of Macworld will be missed; however, at least for Apple, the huge expense in materials and personnel will not be. I’ve been to just about every Macworld and have great memories stretching back over 20 years, so it will be sad to see it go, but change is good and we will find new ways and venues with which to network.

There’s no time like the present to give the gift of a charitable donation to reach those in need. Small Dog Electronics believes that giving back to the community (both local and global) is an integral part of our business, and we will match your donation dollar-for-dollar up to $200.

Be inspired! Give to others less fortunate–you’ll be glad you did. ‘Tis the season, after all!

Some of our featured charities:

* Amnesty International
* Doctors Without Borders
* EarthTrust
* Planned Parenthood
* Vermont Foodbank
* VPIRG

Read more about Small Dog’s Charitable Giving Program:
“Smalldog.com/charity”:http://www.smalldog.com/charity

Make a donation:
“Charitable Giving Program Donation Page”:http://www.smalldog.com/category/x/x/x/Gifts_and_Swag|Charitable_Donations

At Small Dog Electronics, it’s obvious we love animals. So when we discovered that there was a little girl who was committed to feeding hungry dogs and cats, we thought we could provide some support!

Mimi Ausland, a 12 year old girl from Bend, Oregon, was inspired by the website “freerice.com”:http://www.freekibble.com, which uses word games to help feed those in need. She figured the same could apply to animals, so she came up with an easy (and fun) way to provide food through playing trivia games on the website.

“Check it out!”:http://www.freekibble.com

This is Kibbles & Bytes’ 600th issue, so it got me thinking about Kibbles past. I came across an article that Holly wrote back in ’05 about the silliness that goes on here during the holidays, and it struck me as amusing since much of it still rings true… an excerpt:

* “Don has a soft spot for the story of Frosty the Snowman. He cries every time he thinks of Frosty melting, and this is probably why he doesn’t like to hear Christmas songs playing in the office–it’s too upsetting!” __Don’s a softie.__

* “Rob has been walking around trying to see who has Christmas cookies.” __So that’s who’s been leaving all those cookie crumbs everywhere…__

* “We all know Hapy likes to wear his Scottish kilts, but who knew he enjoyed singing Christmas carols at the same time? We’ve found him several times in the Showroom belting out “Have a Holly, Jolly Christmas” with his kilt swaying to and fro!” __He *is* quite the warbler. Now if only his cold will get better, it’d be a little less nasally–think Fran Drescher in a kilt. Just kidding, Hapy!__

* “Tony has been trying to regift the same fruitcake for the past three years.” __Word of warning, all you new Small Doggers…__

* “It turns out that when Mark doesn’t like the piece of chocolate he gets, he’ll put the half-eaten piece back in the box!” __Yep, this seems to still be true.__

* “Artie got stuck in the chimney while playing Santa Claus for Dawn.” __I think he may have learned from that one.__

Well, we’ve been busy running around for the past several weeks and these last few days, especially, to make sure we have everything to you in time during this extremely busy time of year. It makes me smile to know that some things manage to stay the same, year after year!

Hope everyone out there has a wonderful holiday season, no matter what you celebrate, and we look forward to peace, joy and another 600!