Happy Tuesday,

This week it’s Ben writing for Matt while he’s in California—a state fresh on my mind as I was there myself just 48 hours ago. Though I’m a Vermont-bred snow maniac, Nor’easters in March seriously cramp my style. One could say I picked the perfect week to travel as I just barely dodged the New England snow en route to the California sun. The big Apple news last week was of course the launch of iPad 2. Given the incredible success of its predecessor, I can’t say I was surprised to hear of lines wrapping around stores nationwide leading up to its launch. I missed a potential spot in line at the Beverly Hills Apple Store by sleeping in, so I decided to cut my losses. Instead of standing in line all day, I drove out to the desert to visit Joshua Tree.

All of the excitement surrounding iPad 2 was met with shock and sorrow as news broke of the devastating earthquake and accompanying tsunami hitting Miyagi Prefecture, Japan on Friday. As reports and terrifying video footage of the disaster spread, the hearts and thoughts of American citizens went out to Japan. In the days following the disaster, several organizations have started accepting donations to assist those affected. In a similar fashion to the company’s response to the 2010 Haiti earthquake, Apple has dedicated a portion of its iTunes Music Store to American Red Cross donations. If you’d like to help the earthquake and tsunami victims, please donate here.

Thanks for reading this issue of Tech Tails.

Ben
benb@smalldog.com