Dear Friends,

We are into stick season now, and while we in Vermont missed the big freak snowstorm that hit those south of us hard, it is only a matter of time before we have snow here in the North Country. As soon as the apple trees lose their leaves, I am going to prune the big apple tree by our office that we planted when we first moved here in 1999. I haven’t quite gotten apple growing down yet, even though I have been trying for a few decades, but we did get a pie, some applesauce and some cider from the trees at home.

Small Dog Electronics is a socially responsible business. We measure our success by the triple bottom line of people, planet and profit. Often as I interview new employees, I ask them what they think being a socially responsible business means. To me, I go back to the four years of Latin in high school and tear apart the word “incorporate.” When a business incorporates, it literally means that it creates a “body” in society. Without getting too much into the politics of the recent Supreme Court decision, I definitely do not think that a “body” has the same rights as a citizen in terms of voting and participation, but I do think that a business has a greater responsibility than any individual.

This is because a business has such a greater footprint than any one person. We build buildings, we create waste, we use energy resources, we have an enormous impact upon people whether they are our employees, customers or vendors, and with that greater footprint comes a greater responsibility to the community wherein we reside. We take this responsibility very seriously and teach our employees about it every day—it is a part of the DNA of Small Dog Electronics. Whether you are a customer, a vendor or an employee, I want to leave the intersection of our lives with both of us better for the interaction.

Similar Posts

  • It looks like the weather might cooperate for a late-fall ride this weekend. Grace put the straw on the strawberries this week, now that the plants and ground are frozen. Blanketed for the winter.

    I saw a big coyote the other night on the way home from work. The flood damaged the covered bridge in Waitsfield, so I have been taking the back way into work, which both slows me down over the bumpy dirt road and also gives me more opportunity to enjoy the scenery and wildlife.

    Don’t forget to “fall behind” and set your clocks back an hour on Sunday morning as daylight saving time comes to an end.

    Thanks for reading this issue of Kibbles & Bytes!

    Your Kibbles & Bytes team,
    _Don, Kali & Stephanie_

  • MAC TREAT #170: Train Your Address Book (+ Siri)

    Address Book is an extremely simple app, and I often wonder if Apple will keep updating it with new features (namely, cross-reference for entries and better logic for entries that share similar data), especially now that so many devices rely heavily on it and its contents.

    In Address Book, you can customize the fields in the data template to include an extensive amount of data for each entry, which is helpful if someone has multiple email addresses, a birthday you want to remember, an associated website, and more. Just go to *Address Book > Preferences… > Template* to personalize what your default entry includes.

    The bonus? Adding certain fields will not only be beneficial for __your__ memory, but for Siri’s as well. If you have an iPhone 4S and have had trouble getting Siri to “learn” names, here are a few tips on what to add in Address Book.

    *Phonetic Names*
    OK, so this one’s a little personal. My name is not the easiest to pronounce correctly, but let’s face it, it’s not the hardest either, given that my first name and last name have just two syllables each. So how hard is it for Siri? Two-hours-of-training-and-it-still-wasn’t-right kind of hard.

    Understandably, my husband wanted Siri to reference me without question when he asked her to call, text or email me. But Siri was having a lot of trouble, and for a brief few minutes, I considered changing my name to “Tali Hilt” to make it easier for everyone.

    Enter the Phonetic Name field. Once he added a phonetic spelling of my name (say it with me: “Callie Hill-kah”), she got a little closer to getting it right the first time. However, he wanted to be 100% sure Siri wouldn’t inadvertently call/text/harass the several others in his Address Book who Siri was convinced were his wife, so he took it a little further.

    *Related Names*
    By adding my relationship to him in the Related Names field, there can be only one “wife,” and thus, less confusion. (Note to “*Kody Brown:*”:http://en.wikipedia.org/wiki/Sister_Wives you may want to skip this step.)

    However, for this reference to work, he would always have to refer to me as his wife, rather than use my name. Not hard, but still kind of annoying.

    *Nickname*
    This last field ensures that there are now three ways to refer to me in his Address Book, lest Siri still not believe that we’re in a lasting relationship. (I try not to take it personally.)

    My husband entered a nickname for me that she found more desirable to use/understand, so we can now rest assured that when he wants to get in touch with me, his humble assistant will oblige the first time!

  • Apple Acknowledges iPhone 4S Battery Drain

    A couple of weeks ago, as complaints began to mount regarding the dismal battery life of the iPhone 4S, Apple attributed much of it to preferences in iOS 5.

    The most popular tip? Navigate to *Settings > Location Services > System Services* to check to see if the location arrow icon is showing in the status bar (on the right side, by the battery icon). Tests suggest that by turning off “Setting Time Zone” in this section, you’ll save valuable battery life.* (*This has been confirmed on iPhone 4S, 4 and 3G.)

    However, the problem appears to be bigger than that. This week, Apple acknowledged that there was more to it–namely that they believe excessive battery drain is due to iOS 5 bugs. An update hasn’t been released as of yet, but is in the works and should be out “in a few weeks,” according to Apple.

    On Apple’s discussion forum, the thread regarding the issue is up to 228 pages (and counting) as of this writing. “*See it here.*”:https://discussions.apple.com/thread/3391947?start=15&tstart=0

    We’ll report back when the update is available for download, so until then, if you’re one of the many having the issue, try the tip above!

  • Have You Entered to Win an 11" MacBook Air?

    As we announced last month, on December 12, we’re giving away an 11″ MacBook Air–a $999.99 value–to one lucky Small Dog Electronics newsletter subscriber! There’s still time to enter the contest if you haven’t already.

    The contest is open to current and new newsletter subscribers. To enter and view complete contest details, visit “*smalldog.com/contest*”:http://www.smalldog.com/contest/.

    Don’t miss out on your chance to win!

  • Halloween 2011 Costume Contest Winners!

    2011 was another great year for Halloween costumes at Small Dog Electronics, and the results of the customer-juried contest are in! Congratulations to BJ (as “grown up Lost-Boy”)

    and Ziggy (as Jim)

    who won the awards for best costume by a human and dog, respectively!

    You can check out all of “*this year’s costumes*”:http://www.flickr.com/photos/smalldog/sets/72157627895580417/ on our Flickr site. Thanks to everyone who voted!

  • SPECIAL: Winter White iPod touch Bundle

    Our Manchester, NH store experienced its first major snowfall of the season last weekend, and we’ve created this special iPod bundle in honor of the accumulation of white stuff (and the oodles more that’s sure to come–at least here in New England)!

    This week only, Kibbles & Bytes subscribers will get a free Aura Case in Clear Diamond plus complimentary shipping when you purchase a 32GB iPod touch in White and AppleCare for iPod touch together.

    The Apple Care Protection Plan for iPod touch extends both the 1-year limited factory warranty and single-incident (within the first 90 days after purchase) phone support from Apple that comes with the iPod to two total years. That’s an extra year of warranty coverage __plus__ unlimited phone support from Apple for two years!

    Couple that with the protection of the Aura Case in Clear Diamond, and the iPod touch is good to go! We think this bundle would make the perfect gift for someone special…or yourself.

    The winter white iPod touch bundle: *just $349.99 + FREE shipping!*