NBC Olympic Apps

ByMike Moffit

Cheerio, chaps! For all of you who look forward to the Olympic Games every two years, and perhaps more specifically, the Summer Olympics, this year’s games are being held in jolly old England— London, to be exact. (For those who couldn’t care less about them, it’s probably good not to pay attention to any media between July 27-August 12…)

NBC will be covering the Games again, as per usual, and this year, they have developed what looks to be a fantastic app for those of us who don’t have TV. (It’s true…I’ve been without TV for nine years running over here—pardon the pun.)

NBC Olympics is presented by GE, which makes it free for users.

It features:

  • Top news, both overall and categorized by sport
  • Video on-demand, which will include highlights and other featured videos
  • Photo galleries with athlete photos, events and more
  • Hometown coverage connected to your local NBC affiliate
  • Social network connect with Facebook, Twitter and Google+
  • Schedules, results, and medal counts

In addition, NBC has released NBC Olympics Live Extra, which looks to provide far more video coverage—live—as the events are taking place!*

There are some Pre-Games features, including on-demand video: a preview of the London Games and a recap of the Beijing Olympics. Once the Games start, it will include the following:

  • Live coverage of every event of the 2012 Summer Games
  • Event replays to relive the every moment
  • Alternate camera views, ideal for sports such as gymnastics and track and field
  • Push notifications to receive reminders
  • Gold Zone, a live streaming channel with every gold medal event
  • Note that to view live coverage, you must have a cable TV subscription.

While I’m bummed that I won’t be able to view live coverage without cable, there are plenty of other features that I look forward to taking advantage of.

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