The Safety and Security of your Personal Information

With all the headlines these days about data breaches, hackers, and spyware it is understandable that the safety of your information in cyberspace is on everyone’s mind these days. When we hear about companies such as TJ Maxx, Target and, most recently, TurboTax (hmm…companies that begin with the letter “t”…) getting hacked and potentially losing critical customer information, it can make consumers hesitant to use a lot of this brilliant new technology.

Here are a few ways Apple ensures the safety of your information and a few tips on how to protect your information:

Passwords, passwords, passwords…they can be the bane of our existence and are so hard to remember: “What password did I use for this site?? Is it case sensitive?? Did I use letters or numbers?? Holy cow that’s a lot to remember. 1, 2, 3, 4, 5!?!? That’s the same combination I have on my luggage!!!”

The strength of your password goes a long way towards protecting your information. As you might imagine, a password like “password1234” is not a very strong password. As time goes by, the requirements for passwords have become stricter and stricter as criminals devise more and more ingenious ways to steal your information. I personally recommend using a name and a year to begin with. This ensures its an easy password to remember, but not easy for someone to guess. Make certain it’s at least 8 characters. Add a capital letter and a special character to your password to make it even stronger! For example “Jenny5309!” is an example of a strong password. It has more than 8 characters, a combination of letters and numbers, a capital letter and a special character. It would be difficult for anyone to guess (unless they happen to have a family member named Jenny who was born in September of 1953.) It’s easy for you to remember because you do!

Oh and FYI, nobody at Apple, or Small Dog Electronics has access to your passwords. If anyone ever calls or emails and asks you to give them your passwords, please feel free to refuse that information to ANYONE. That goes for any other password you use, whether it be for your email or your bank account.


Ahh, the iCloud, is it up in the sky? Where exactly IS this cloud and will it follow me around dropping rain on me wherever I go??

Here’s a great source of information on iCloud.

Our main concern here is the security of your information. The iCloud uses a minimum of 128-bit encryption and as much as 256-bit to safeguard your information. What is encryption you ask? In the simplest of terms, your computer uses your password like a key to unlock your information. In the case of 128-bit encryption, your computer has THE single key to unlock ONE lock out of a possibility of 6 trillion locks. That’s trillion with a T! As you can imagine, that is a great number of locks to try to pick. Major financial institutions, the government and the military also use between 128 and 256-bit encryption.

One of the major benefits of owning an Apple computer rather than a PC has always been they are less susceptible to viruses, trojans, malware, and other nasty bugs out there. This is still true, however some still slip through. These programs can wreak havoc on your system and cause general headaches all around.

“Lets be careful out there.” This applies to the internet as well as the mean streets. Use strong privacy settings on social media sites. Use caution when entering financial information online. Look for a tiny picture of a padlock in the bottom right hand corner of the page you are on. Another way to tell if a site is secure is the web address. Sites with a web address that begins with https let you know the site is secure. Make sure your operating system stays up to date and your firewall is active.

If you start to get pop ups, advertisements, and other annoyances don’t fret; there is an easy fix. Follow these steps to rid your computer of theses hooligans by following these steps to the letter.

Woof, arf, woof! (Don’t forget to have fun!)

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    ^1^ Morgan Stanley Research
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