Blackle, the Black Google

by Matt, matt@smalldog.com (written by Matt, posted by Ed)

Here at Small Dog, we strive to help the environment in any way we can. Vermonters from all over dropped off over 55 tons of electronic waste at our South Burlington location at a free recycling event, we use compact fluorescent light bulbs where possible, eat as locally as possible, and generally do all we can to minimize our impact. I read part of a study that showed it takes approximately 74 watts to display an all-white image on a screen, but only 59 watts to display a black screen. With this in mind, they calculated the potential savings if Google changed its background to black. At 200 million hits daily, with an average display time of ten seconds, Google is on screen for over a half million hours every day. If viewed in full screen mode, the potential savings is 15 watts per computer. Do the math, and it works out to 3,000 megawatt hours per year.

This assumes 25% of the monitors in use globally are CRT monitors, the huge and extremely heavy older type of display. If everyone in the world switched to LCD monitors, the thin “flat screens” becoming more pervasive every day, global energy consumption would go down in a huge way.

Aside from the energy savings, I find reading white text on a black background more enjoyable than black on white. Maybe it’s just the novelty factor…

Similar Posts

  • Google + Nest = Nest+?

    You may have heard that yesterday, Google acquired “*Nest,*”:https://nest.com the company most known for its smarter, simpler thermostat design. Reactions to the sale have been largely negative, at least according to “*fans of Nest on Facebook.*”:https://www.facebook.com/nest/posts/10152167824360681 What would this mean for your privacy? For device support (especially non-Google devices such as iPhone)? ARE WE ALL GOING TO BE WATCHED IN OUR HOMES?

    I’ve been intrigued by Nest’s thermostat design since it was developed by Nest Labs in 2011, and still believe that it has set a standard for innovation and what it means to have a “connected home” — a term that has proven to be highly sought after in the past few years. I mean, you can leave the over-the-top “smart” tech products at CES (except for the WeMo-enabled “*Belkin Crock-Pot*”:http://www.macrumors.com/2014/01/07/belkin-slow-cooker/ … I think I’d love that guy), but Nest makes a lot of sense for the average home.

    Recently, Nest Labs introduced a smarter “*smoke and carbon monoxide detector,*”:https://nest.com/smoke-co-alarm/life-with-nest-protect/ taking on another mundane household staple that they determined significant improvement (for the annoyance factor alone). That brings the total number of products to two. Two. For which Google paid 3.2 billion! Obviously, they were viewed as game-changers.

    So, what do you think Google plans to do with Nest? We’d love to hear your thoughts!

    More on the acquisition “*here.*”http://online.wsj.com/news/articles/SB10001424052702303595404579318952802236612

    More on the Facebook backlash “*here.*”:http://www.adweek.com/news/advertising-branding/most-nests-facebook-fans-dislike-google-deal-154974

  • Importance of Surge Protection & Insurance

    Saturday saw more severe thunderstorms, and each storm brings a surge of power-related repairs into the shop. Instead of the oh-so-2001 modem replacements,…

  • Portable Mac Damage

    By Jon@Smalldog.com Portable computers are lovely, but delicate. We see and service many machines with physical damage, and can often repair machines for…